Jon Feinstein’s 2008 series titled Fast Food features an assortment of sandwiches and sides purchased from chain restaurants. Stripping each foodstuff from a contextualizing background, the food floats against a stark black void — each detail meticulously recorded via the flatbed scanner. For Feinstein, the use of the scanner in place of a camera is twofold; it allows him to render the image in a “rigid, specific and typological manner” and it mirrors the “removal of the hand in food preparation.” Represented sans the gloss of the company branding, the food is presented un-apologetically to the viewer, pressed against an invisible boundary. Each image is paired with a number followed by ‘grams’ to highlight the amount of fat in each meal, as demonstrated in the photograph 16 grams, conceded by the artist to be a Burger King cheeseburger. According to Feinstein, “These photographs investigate the love/hate relationship that many Americans have with fast food, and like many other aspects of popular culture, its ability to be simultaneously seductive and repulsive.”
 Feinstein, Jon, email interview, 29 September 2010.
Jon Feinstein, 16 Grams, 2008,
digital c-print, 50.8 x 50.8 cm, edition of 10 + 2 APs.
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